Apparel wear and foot wear partnership contract with Fifty50 and Skechers Singapore for 2024 Season


Thank you for your warm support.
We are pleased to announce that we have signed a contract with Fifty50, a new apparel partner and Skechers Singapore, a new footwear partner, for the 2024 season.

As part of the agreement, Albirex Niigata FC (S) will wear Fifty50 branded jerseys in the Singapore Premier League from the 2024 season. In addition, Skechers brand shoes will be worn by the first team players and staff as their official footwear when travelling off the pitch.


Company Name

Football Arena Pte Ltd

Company address

48 woodleigh park The arena, Cafe football


Simon Tan


Director Simon Tan Comments

Fifty50, a locally established brand established in 2023, is thrilled to unveil its partnership with Albirex Niigata Singapore FC for the 2024/25 Singapore Premier League season. With founders who share a passion for football, the brand has meticulously chosen a diverse range of materials to enhance athlete comfort and elevate sports performance.

Albirex Niigata Singapore has just revealed its transformation into a localized football club, marking a fresh beginning with a new brand. We are optimistic about achieving significant success together in the upcoming Singapore Premier League season as we strive to defend our title as champions.

Skechers Singapore

Company Name

Skechers Southeast Asia Ltd

Company Address

45 Ubi Road 1, #03-01 Singapore 408696

Managing Director

Zann Lee



Managing Director Zann Lee Comments

Skechers, The Comfort Technology Company™ and a global leader in lifestyle and performance footwear is thrilled to be Albirex Nigata Singapore’s Official Footwear Partner. As the 6-time Singapore Premier League champion localises this year by recruiting more Singaporean players, Skechers is also committed to provide footwears that are not only aesthetically pleasing but also provide a great deal of comfort for these players on and off the pitch.

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Apparel & Footwear Partners
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